St. Barths Online


Feb 18, 2002

Manna, ABC

In the minds of locals, especially those with hotels and restaurants to fill, cars to rent, merchandise to sell, and services to render, the 15-minute editorial piece about St. Barthelemy that ran on the ABC network's popular morning show, "Good Morning America", came like manna from heaven. Manna sometimes falls out of the blue in sports events: the 11th hour homerun, the end-of-the game goal, the unknown contender whose performance soars past the favorites to win the gold. We vicariously experience these golden moments in films contrived to elicit the knee-jerk emotional responses of their audiences, however predictable and expected they may be. Rare indeed are the times when events and necessity connive in a timely and randomly coordinated fashion to give rise to the old-ace-up-the-cosmic sleeve feeling that rekindles hope and leaves everyone feeling spared, grateful and awfully lucky.
"It (...the show) came as an incredible surprise," said Catherine Charneau, general manager for the Village St. Jean Hotel and vice-president of the St. Barth hotel association, who told Radio St. Barth listeners during a recent radio interview that this season, hotel occupancy rates were down between 10 and 25 per cent. Though Myron Clement, of the Clement and Petrocik public relations firm, who handles overseas publicity for the island, made the comment that St. Barth tourism was not as badly affected as surrounding islands, here, a free fall still feels like a free fall, and the show came as the security net when it was most needed.
So, why did "Good Morning, America" single out St. Barth among all of the other Caribbean islands that could have been, might have been, but were not chosen? According to a survey that ABC ran among television viewers, St. Barth was voted as the most romantic place to spend Valentine's Day. A former member of Bill Clinton's inner circle, George Stefanopolis, hosted the tv segment, highlighting for viewers the various elements that make the St. Barth reputation, its setting, its beaches, its charm, its Frenchness and its hot spots, like Maya's restaurant, Le Toiny and Eden Rock hotel. The presentation was enticing enough to stir the reaction and wanderlust of its American viewers, who, predictably, got on their computers to look for information about St. Barth. One of the places they looked was St. Barth Online (the travel site that you are currently visiting), whose internet traffic hit some peaks in the days immediately following the show.
When French TV networks do a piece on St. Barth, attention is invariably focused on the fact that this is a French island that is not paying taxes like everyone else. The format is pretty much the same: some standard beauty shots : the island's beaches, Gustavia harbor, followed by interviews with a few brutish French metropolitan transplants who brag about how much money they're making and how great it is not to have to pay taxes on their earnings. Then comes the part about the island officials, like the mayor, asked by the tv reporter to explain to French tv viewers why his community is not paying taxes like everyone else. By way of explanation, he or some other island representative will refer to the international treaty that was signed in 1877 between Sweden and France that guaranteed the island's status as a duty-free island. At the end of the report, the conclusion is usually made that this is a living day paradise reserved to a pocketful of the lucky few, an El Dorado shimmering in the horizon.
What's interesting is the way Americans present this island and what they choose to focus on. Of course, there are the traditional travel shots, but when American reporters underscore the island's uniqueness, it is without the disdain, envy or aggressiveness that is so often found in the documentaries and travel pieces of their French counterparts.
Many people on this island do not know what ABC is. Some may receive American network coverage, but it would be safe to say that the majority of island households did not, and will probably never see the "Good Morning, America" show on St. Barth that may result in greater occupancy, more tourists, and a better season.
Residents here were too busy thinking about Carnaval, also known as Mardi Gras or Fat Tuesday. Of all the parade floats, this year's favorite, judging by the applause, was the Moulin Rouge. It was an oddball entry that combined history and pop culture, Caribbean, American and French. In the end, maybe it is what St. Barth has made of its present and past, its regional, cultural and geographical specificities, along with the numerous twists of fate it has been doled, that make it so easy for some, so hard for others, to love the island.

Yves Bourel

Yves Bourel

[Jun 27, 2013] Kay Quattrocchi is passionate about the Universe

Interview with Kay Quattrocchi by Panos Charitos Kay Quattrocchi is an artist passioned about the Universe and inspired by the latest discoveries unveiling some of its secrets. For Kay “Learning, discovering and opening our minds to other dimensions than those imposed by our five senses” is a so...

[May 31, 2013] World's 100 best beaches

CNN ranked Saline Beach N°5. Is it possible to rank the world's best beaches? Of course it is. This is the Internet. Will everyone agree with their ranking, murmuring respectfully among themselves about how perfectly accurate every placement is? Maybe not. This is the Internet. But that's why they...

[May 18, 2013] Dream races at Les Voiles de St Barth 2013

Performance and a friendly atmosphere. For four years now, the Voiles de Saint-Barth has stuck with its simple philosophy of offering high class performance and a friendly atmosphere in the magnificent setting of the islands of Saint-Barth and has attracted increasing numbers from the yachting frat...

[Mar 27, 2013] J.crew catalog in St Barts

Preppy chic fashion finds an exotic backdrop on the island of St. Barths. If you've opened your mailbox in the last week you've probably seen the latest j.crew catalog with a cover photo featuring the famous Eden Rock hotel ...well, the floating dock at least! The world class crew found inspiration...

[Dec 18, 2012] Victoria Secret Angels heat up St Barts

Candice Swanepoel, Erin Heatherton, Maryna Linchuk, Alessandra Ambrosio The worlds sexiest angels hit the beaches of St Barths for a smoldering Victoria Secret photo shoot. The crystal clear Caribbean sea was the perfect compliment to the flawless curves of these stunning super models. Splashing ar...

[Dec 17, 2012] Kate Moss flaunts her famous figure in St Barts

Kate Moss on Gouverneur beach Kate Moss was the perfect ornament for the stunning Gouverneur beach on st. Barths. The iconic super model joined famed fashion photographer Patrick Demarchelier for a glamorous photo shoot on one of the islands most pristine beaches. Still stunning at age 38 the Br...

[Sep 10, 2012] Rhony and the last hurrah on Island!

Last day in St. Barths. Aviva just couldn't give it up! Good thing they were able to escape for a classic St barths lunch at the nearly untouched Le Tamarin. Carole is shocked that the restaurant has not changed in 20 years! The traditional beauty of St. barths is well and alive at this eclectic ge...

[Sep 3, 2012] The Real Housewives of NYC more fierce than hurricane Issac!

RHONY continue to sizzle on the island of St barths. Come one come all...Looks like Sonja is going to get some action of her own tonight! LuAnn's not the only one who can speak the language of love...and all is fair on this sexy tropical paradise. Villa Dunes is turning into quite the love shack...

[Aug 29, 2012] Rhony and The Isle Of french Men

Fabulous, Sexy, live in the moment place! The Real Housewives Of New York all agree St. Barths is a "fabulous, sexy, live in the moment place". The fun begins with an exhilerating flight and safe landing at Gustav III airport in St. Jean, thanks to the expert pilots at Winair. Little did they kn...

[Aug 27, 2012] St Barts here Rhony come!

St Barths here they come! The RHONY start their primping for the luxury island trip to St barths! Ramona and Sonja get their "quick fix" of beauty treatments...LuAnn shops for bikinis it's like...well ... "something you want to do alone..." Will Avivas fear of small planes stop her from making the ...

[Jun 11, 2012] Where RHONY stayed in St. Barts?

Take a tour of the exclusive villa. Live like the Real Housewives of New York! St. Barths Online takes you inside the Dunes luxury villa where the girls stayed on their glamorous trip to the Island of St. Barths. The 16,000 sq ft Villa Dunes offers the ultimate in luxury. Heated pools, tropical ...

[May 22, 2012] Real Housewives Of New York

RHONY live it up on the Island of St Barts! Yachts, private villas, pristine beaches, barely-there bikinis and plenty of Pinot Grigio...the Real Housewives of New York (RHONY) hit St. Barts in style. Veteran housewives Ramona Singer, Sonja Morgan and Luann De Lesseps (The Countess) join new cast ...

[Apr 10, 2012] Beyonce and Jay-Z spend Easter in St. Barts

Beyonce and Jay-Z have taken their daughter on her first vacation. The couple, who celebrated their fourth wedding anniversary last week, have been enjoying the sunshine on the Caribbean island of St. Barts with three-month-old Blue Ivy over the weekend, and took the tot for a day trip on a yacht. ...

[Apr 2, 2012] Les voiles de Saint-Barth 2012

Kick-off Les Voiles de Saint Barth 2012 Caribbean regatta in the magical French West Indies sailing paradise! Today the pres­ti­gious and top-class Caribbean sail­ing regatta Les Voiles de St. Barth 2012 with Gaas­tra Sports­wear as the offi­cial part­ner starts: At the third edi­tion run...

[Mar 31, 2012] The Ambiance of St Barths Bucket 2012

Inside the Bucket. This video features the 2012 St Barths Bucket Regatta and music by the Evan Goodrow Band. Special thanks to the entire crew of the Rebecca, Baz Bar, St Barths Online and the guys from the Evan Goodrow Band for putting on a fantastic show. The song from the Evan Goodrow Band is c...

[Mar 27, 2012] Bucket Regatta 2012: SY Rebecca

On board with Rebecca. The best event in St Barths took place on March 24 - 27, 2012. This video features the beautiful 141 ft sailing yacht, The Rebecca. produced by Real Media Travel for St. Barths Online and Baz Bar St Barth.

[Mar 14, 2012] Sir Paul McCartney and Nancy Shevell in holidays

The age old saying of "I need a holiday to get over my holiday" actually seems applicable if you happen to be Paul McCartney. The Beatle took wife Nancy Shevell on a romantic break to the Caribbean island of St Barts, just days after the pair visited Paris. Last week, the lovebirds showed support ...

[Jan 19, 2012] Chris Hemsworth - Elsa Pataky - Matt Damon

On the day their pregnancy news was announced, Thor star Chris Hemsworth, 28, and Elsa Pataky, 35, were seen in sunny St. Barts, France on Wednesday (January 18). The Fast Five actress looked lovely in blue, sporting her beautiful baby bump. Chris Hemsworth and Elsa Pataky Chris and Elsa - w...

[Jan 3, 2012] Tamara Mellon on the beach

She might be 44, but Tamara Mellon still boasts a figure that women half her age would be proud of. The Jimmy Choo co-founder showed off her toned figure in a sexy animal-print bikini as she hit the beach with her daughter in St Barts yesterday. The skimpy string two-piece highlighted Tamara's env...

[Jan 2, 2012] Gary Lineker and his wife

With almost every other celebrity couple enjoying the New Year in exotic locations, Gary and Danielle Lineker weren't going to be any different. The married couple were spotted enjoying a romantic walk along a beach in St Barts today - and looked very much in love. Gary, 51 and his wife, 32, had o...

Search the Site

Powerful advertising

Expand your advertising power with the #1 in St. Barths.

Learn more »

Official Sponsors